"When You Need O'Keeffe's" Campaign Sets a New Direction

Convoy is no stranger to The O'Keeffe's Company, having gone around the country the past two years with them collecting candid interviews from their immensely satisfied customers. "When You Need O'Keeffe's" is a new campaign we created for them that takes a slightly different direction. We're using scripted narrative spots to meet their needs for very focused messaging, while being inspired from the earnest and relateable testimonial subjects that came before.

When You Need O'Keeffe's: